Gallery practices Exhibition Call
Step 2
Similar content in each call
o
Deadline listed near top of call in bold or
colored letters
o
Description and introduction what the show is
about and the theme
o
Rules for how the exhibition will show and
receive art
o
Information on how information should be
formatted and submitted
o
Contact information for the exhibit curators
How it is organized
o
Begins with introduction and description of show
o
Entry deadline in bold, colored, or highlighted
letters
o
Submission criteria and proposal guidelines
o
Examples of how submissions should be
constructed
o
Contact information for the gallery
Design/ positive and negative
·
Minnesota Artists
o
Starts with introduction, deadline highlighted
in all caps lock to catch readers eye
o
Sub titles bigger and bolder than rest of text
o
Bullet points used to organize important
information
·
Positive/Negative
+
Deadline and titles are easy to see
+
Bullet points used to organize information
+
Use of bold words to identify main points and
important information
-
Not clear where application link is
·
Box 13
o
Fonts are the same size consistently
o
Bolding used for deadline
o
Email for submissions bolded
o
Submission criteria listed
·
Positive/Negative
+
Important things are bolded
-
Same size font not as eye-catching
-
No example given for submission format
·
Toronto Artists
o
Deadline is in red font
o
Introduction describes what the exhibition is
about
o
Specifications for submissions guidelines bullet
pointed
o
Example of format for digital submissions
o
Contact information
·
Positive/Negative
+
Red font for important dates
+
Bold for important information
+
Bullet points in guidelines to make following
rules easier
-
Mention of fee payment not mentioned above in
description or submission information
Great response, Lauren. Very thorough and clear.
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